Las órdenes digitales ahora representan aproximadamente el 40% de las ventas de Dominos en EE UU
Domino’s Pizza announced the launch of an iPad app, in English and Spanish, simultaneously. This new platform includes 3D photos to offer a realistic image of the created pizza. We couldnt be happier of bringing our app to order Dominos Pizza in the iPad, in English and in Spanish, at the same time, Russell Weiner said, Dominos Pizzas marketing director. This new app strengthens our commitment to offer convenience to our clients wherever they are and in the language they prefer, he added. Digital orders now represent Dominos 40% sales in the US, approximately. The new Dominos app will offer users access to the complete menu, available in the country, coupons and branches search engine, similar to the apps to order for iPhone, Android, Windows Phone 8 and Kindle Fire. Additionally, it will give direct access for tracking an order using the Dominos Tracker, the exclusive digital platform to track pizza orders, and Pizza Profiles that allows clients keep information about their preferences and can order their favorite pizza in only five clicks, or in 30 seconds, approximately.The new Dominos app for iPad takes the experience of ordering a pizza to a totally different level, Kevin Vasconi said, Dominos Pizzas information director. This is the most avant-garde technology we have launched after the Dominos Tracker, and we are happy because our clients use the impressive pizza creator that will allow them to see their order in a totally brand new way.