MERCADEO

Dieste Wins Silver at the CLIO Sports

Liz Unamo| 15 de mayo de 2019

For the campaign Altuve Quits for DIRECTV, Dieste won a silver in Product/Service at the CLIO Sports. It is the agency’s first CLIO Sports. The campaign, starring the Venezuelan José Altuve from the Houston Astros shows in a humorous way how the champion of the 2017 World Series expresses doubts regarding the possibility of leaving his team when heard by a reporter saying I’m quitting!, when in fact he was tired of cable TV and was changing to DIRECTV. The initiative was lead by Ciro Sarmiento as the Chief Creative Officer; Abe Garcia, Group Creative Director; Gustavo Zapata, Head of Art; Darío Campos, Associate Creative Director; Rodrigo Fernández, Sr. Copywriter; : Arturo Lee Sr. Art Director; Evan Easley, Copywriter; John Costello, Executive Producer; Tony Pacheco, Producer; Lonnie Limon, Managing Director; Lauren Kempf, Account Supervisor; Jazmin Vazquez, Account Executive; Roberto Hernández, Digital Strategy Director; Christina Harris, Planning Director; Jorge Esteban, Copy Editor. The Production Company was AllDayEveryday; the Film Director, Matt Baron; Post Production by Republic Editorial, and the Audio Production by Deaf Mule.

Diario de Hoy

jueves, 7 de noviembre de 2024

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