MERCADEO Versión en español

Designer And Artist Rebeca Méndez Becomes First Latina Inducted Into The One Club For Creativity Creative Hall Of Fame

Liz Unamo| 20 de septiembre de 2017

Méndez es directora del CounterForce Lab de la UCLA

Designer and artist Rebeca Méndez, Professor at UCLA, Design Media Arts, was one of five ad and design industry legends inducted into The One Club for Creativity’s Creative Hall of Fame at a creative black-tie ceremony held last night at the Gotham Hall ballroom in New York.Méndez, who is also the first Latina inducted into the Creative Hall of Fame, is Director of the university’s CounterForce Lab, a research and fieldwork studio dedicated to using art and design to develop creative collaborations, new fields of study, and methods to research, create and execute projects around the social and ecological impacts of climate change. Other 2017 Creative Hall of Fame inductees were Tom Burrell, Founder at Burrell Communications; Diane Cook-Tench, Founding Director of the VCU Brandcenter (inducted into Educators Hall of Fame); Susan Hoffman, Co-CCO at Wieden+Kennedy; and David Lubars, CCO at BBDO Worldwide, CCO and Chairman, BBDO North America.The Creative Hall of Fame has a rich heritage of honoring the lifetime achievements of creative luminaries such as David Ogilvy, Bill Bernbach, Lee Clow and others. The first inductee was Leo Burnett, in 1961. “The Creative Hall of Fame is the ultimate recognition of a storied career as a creative professional” said Kevin Swanepoel, CEO at The One Club for Creativity. “These are creatives whose work has transcended advertising, influencing pop culture, uplifting African-American culture, laying the groundwork for the next generation of creatives and even having an impact on thought and action on climate change. They are titans of our industry.”

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viernes, 27 de septiembre de 2024

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