MERCADEO Versión en español
DDB California launches Champions of Joy for Reddi-wip
Manuela Walfenzao| 8 de septiembre de 2015
El comercial gira en torno al concepto de que la felicidad es mejor compartida
DDB California created a new spot for Reddi-wip, entitled Champions of Joy. The video features two rival Little League baseball teams celebrating with a whipped cream fight. The commercial features the final championship game of two rival youth baseball teams from New York, the West New York Nationals and West New York Americans. Of course, only one team wins, but the campaign premise is: Isnt joy better when shared? so the victorious kids invite the other team to celebrate together. Surrounded by cakes and balloons, a load of Reddi-wip arrives, and the two teams engage in a whipped cream fight in which everyone is a winner. The video presents fresh and colorful images, celebrating fun. The spot was launched just after the Little League World Series began, and it appeals to audiences emotional side, with the childhood remembrances that anyone can relate to.
Diario de Hoy
Noticias relacionadas (5)
11 de agosto de 2015
Manuel Vega de DDB México: Estamos colaborando más activamente con DDB Worldwide
28 de julio de 2015
DDB Singapur, Ogilvy Vietnam y SapientNitro de UK ganan el reto Cannes Quimera
2 de julio de 2015
Víctor Fantuzzo llega a DDB Argentina como nuevo director de Planning
22 de junio de 2015
DDB realizó nueva campaña para el Audi Q7 con la tecnología Visual Shazam
