Álvaro Luque, CEO de Avocados from Mexico, será uno de los ponentes
AHAA is putting on the Hispanic marketing conference of the year, a program featuring CEOs, CMOs and top marketing executives for its 2017 Annual Conference taking place in Chicago from June 12th-14th. CEOs from Avocados from Mexico, DDB and Starcom Mediavest, as well as marketing leaders from The Coca-Cola Company, Denny’s, SlingTV/DishLatino, and T-Mobile & MetroPCS will discuss how technology, disruption, politics, culture, creativity and content play a pivotal role in successful Hispanic marketing strategies. The 2017 AHAA Annual Conference, with a theme of Next Generation Marketing, is where brand, media and marketing executives go to learn the latest trends, data and strategies to reach U.S. Hispanics in an increasingly digital age.In addition, AHAA will bring together the hottest tech companies to discuss how brands are shifting their content creation strategies to resonate with Hispanics and the challenges therein.