Elias Weinstock, director creativo de Casanova Pendrill
Casanova Pendrill, announced its participation in the organization and as jurors in the fourth edition of La noche de los cortos(The night of the short films), which will take place in Los Angeles, California starting on November, 1st. “La noche de los cortos is to promote the art of short film directors, writers and producers,” Yaniv Waisman, director of the festival, said. The Venezuelan, who currently resides in California, said: “It’s a great opportunity to see films that are currently competing in the short film festival circuit around the world.”Elias Weinstock, Creative Director at Casanova, commented on the reasons for the agency to participate in the festival. “Obviously, we recognize that the advertising business has changed and is changing rapidly on a global scale. The line between advertising and entertainment blurs every minute. That’s why we are entering territory that many agencies have not walked yet.”La noche de los cortos recognizes the best work in various categories, including drama, animation, comedy, documentary and experimental. “There are talented young directors who work in this format and want to promote their work. We will be seeing the next generation of great creators of commercials and branded content” Weinstock concluded.