Alejandro Ortiz, nuevo VP director creativo
Casanova Pendrill announced the promotion of Alejandro Ortiz as creative director VP. In his new role, Ortiz will manage all creative development for the New York office. Moreover, Jonathan Jauregui was promoted to associate creative director, reporting to Ortiz. The agency also announced the hiring of several senior employees because of their continued growth. Will Pierce joined the New York office as Director of Strategic Planning, Carla and Melissa Noriega Estevez also joined the New York office as account managers and Patrick Alvarez, as management supervisor. Manuel Hoffman, senior copywriter also joined the New York team.Kellie Davila joined the new office in Detroit as director of Auditors, Tania Garcia joined as senior account executive, while Sandra Gomez is the new Field Director of the agency. There have also been new developments in the Costa Mesa office. Santiago Rivillas joined the agency as a senior editor, and Alex Rodriguez was promoted to creative director.”We are committed to bring the best and brightest talent to continue offering our customers a world class service,” Ingrid Otero-Smart, president and CEO of Casanova Pendrill, said.