Ingrid Otero-Smart, President/CEO of Casanova//McCann, announced the appointment of Karla Acevedo-Chazaro as EVP, Chief Client & Operations Officer, effective immediately.
Ms. Acevedo-Chazaro joined Casanova in 2010 as Account Director and became the Agency’s Chief Stewardship Officer in 2021. Ms. Acevedo started her career in her native Mexico and worked at various agencies there including McCann Worldgroup before moving to California to join Casanova//McCann.
“Karla and I have worked closely together for the past decade to not only grow our Clients and the Agency, but to set this path for the future which I am so very pleased to announce today”, said Ms.Otero-Smart. “ Karla’s strategic brilliance, dedication to our Clients’ business and the Agency’s, and her overall smarts have made her my ideal partner and I am excited to see what we do together moving forward. She will continue to lead our Clients in this dual role”, concluded Ms. Smart.
“I’m as humbled as excited with this opportunity” said Ms.Acevedo.”It has been an incredible journey of unparallelled teamwork, learning about this market and its admirable consumers, and overall a never-ending, challenging and growing experience during these 14 years with Casanova. I am honored that someone as iconic in the Hispanic Market as Ingrid is trusting in my ability to help the agency to continue evolving and growing into the future. I’ll keep putting all my heart, dedication and passion to help lead the agency and our clients’ businesses into new heights.”
Casanova//McCann is one of the leading Hispanic integrated communications agencies in the U.S. Founded in 1984, the company is headquartered in Costa Mesa, CA and handles Hispanic advertising and integrated communications services for Clients like Nestlé, Chevrolet, Pernod Ricard, US Postal Service, U.S. Bank, among others. Casanova became a minority and female owned certified Agency in 2020 and continues to be an affiliate of McCann.