Louise Benson, directora ejecutiva Leones de Salud
Cannes Lions has announced the 21 jury members set to judge the Pharma Lions and the Health & Wellness Lions awards at this year’s Cannes Lions.Lions Health, the two-day specialist event focussing on creative excellence in healthcare communications, kicks off the 2017 Cannes Lions International Festival of Creativity. Now in its fourth year, Lions Health awards outstanding work across Pharma and Health & Wellness, enables attendees to review and discuss the shortlisted and winning work on day two and includes a content programme focussed on the issues and opportunities relevant to the industry.“Lions Health juries are tasked with recognising and awarding creativity in a highly regulated industry and we’re delighted to welcome this year’s juries to do just that” commented, Louise Benson, Executive Festival Director at Lions Health. “Both the Pharma and Health & Wellness Lions have been reviewed and refined to ensure that the criteria are more clearly defined which should help this exceptional group of jury members make decisions that set the creative standards for the coming year.”
México contará por primera vez con 9 jurados en el festival Cannes Lions