La clasificación creativa de referencia de The One Club for Creativity está determinada por los totales de puntos acumulados de los One Show Pencils, ADC Cubes, Merits y Special Awards elegibles este año.
“Basado en los resultados de dos de los mayores y más prestigiosos programas de premios globales, el Global Creative Rankings es la medida definitiva para la excelencia creativa global”, dijo Kevin Swanepoel, CEO de The One Club for Creativity.
La agencia multicultural alma se ubica en el puesto 8 en el ranking de agencias, mientras que We Believers toma el puesto 10 en el ranking de agencias independientes.
Consulte acá el listado completo:
Agency Rankings:
1. Leo Burnett Chicago
2. The New York Times Magazine New York
3. Area 23 New York
4. Ogilvy UK London
5. L&C New York
6. Serviceplan Germany Munich
7. Dentsu Webchutney Bengaluru
8. alma DDB Miami
9. Mojo Supermarket New York
10. Africa São Paulo
11, GUT São Paulo
12. Wunderman Thompson Argentina Buenos Aires
13. BBH USA New York (tie)
13. Publicis Italy Milan (tie)
15. Wunderman Thompson Colombia Bogotá
16. TBWAParis Boulogne-Billancourt
17. Rethink Canada
18. Droga5 New York
19. Dentsu Tokyo
20. Zulu Alpha Kilo Toronto
Independent Agency Rankings:
1. L&C New York
2. Mojo Supermarket New York
3. GUT São Paulo
4. Rethink Canada
5. Serviceplan Germany Munich
6. Jung von Matt DONAU Vienna
7. Special New Zealand Auckland
8. GUT Miami (tie)
8. Zulu Alpha Kilo Toronto (tie)
10. We Believers New York
Brand-Side Agency Rankings:
1. Google Devices & Services Creative Team Mountain View
2. Google Creative Lab New York
3. draftLine AB InBev Colombia Bogotá
4. 4creative London
5. Spotify In-House New York
Brand Rankings:
1. Google
2. Apple
3. Dove
4. VICE World News
5. Pepsi
Non-Profit Client Rankings:
1. Change the Ref
2. Girls Who Code
3. The Columbia Journalism Review
4. WWF
5. Sandy Hook Promise
Brand Parent Company Rankings:
1. Unilever
2. AB InBev
3. Pepsi Co.
4. VICE Media Group
5. Samsung
Production Company Rankings:
1. Hungry Man Los Angeles
2. Suitcase Productions New York
3. Active Theory Los Angeles
4. Carbo Films Venice, CA
5. LaDoble Buenos Aires
Music & Sound Company Rankings:
1. Beacon Street Venice
2. Agosto Lima
3. JSM Music New York
4. Jamute São Paulo
5. Hefty São Paulo
Agency Network Rankings:
1. Leo Burnett Worldwide
2. Ogilvy Group
3. DDB Worldwide
4. Publicis
5. FCB
Agency Holding Company Rankings:
1. Publicis Groupe
2. Omnicom Group
3. WPP
4. Interpublic Group
5. Dentsu Group
Country Rankings:
1. United States
2. United Kingdom
3. Canada
4. France
5. Brazil
Region Rankings:
1. North America
2. Europe
3. Asia Pacific
4. Latin America
5. Middle East & Africa
Highest Ranked Work:
1. “The Lost Class” by Leo Burnett Chicago for Change the Ref
2. “Piñatex” by L&C New York for Dole Sunshine Company and Ananas Anam
3. “Real Tone” by Google Devices & Services Creative Team Mountain View for Google
4. “The Unfiltered History Tour” by Dentsu Webchutney Bengaluru for VICE World News
5. “DojaCode” by Mojo Supermarket New York for Girls Who Code