MERCADEO Versión en español
ALMA tries its luck with Walter Mercado for McDonalds
1 de abril de 2016
La campaña fue hecha para lanzar el juego Money monopoly game de McDonalds
The king of horoscopes, Walter Mercado, advises everyone to try their luck with McDonald’s new {Money monopoly game;www.produ.com/publicidad/videos/index.html?Noti=10762}. That way, ALMA promotes the new golden arch’s game. “With 100 million in food prizes and cash, the odds are definitely favorable” says part of the slogan.The creative team was under Luis Miguel Messianu’s responsibility. Landia was the production company and Luciano Podcaminsky the film Director.Recently, The Gunn Report Media -the global evaluation of media creativity, innovation and effectiveness- recognized McDonalds as the Most Awarded Advertiser in Media in the World.
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