Cotton: Recientemente estuvimos haciendo un refrescamiento de la compañía
The Executive Producer of Fight Films, Alejandro Cotton, joined the company seven years ago, after a career path in the marketing team of Quilmes. “I started working here accidentally. We made a specific project with Sebastián, who I had met before, and ended up in the advertising production world” he said.He explained that the company has made some changes, with new offices in Palermo. The production company used to have several headquarters in Buenos Aires and they decided to establish them all in a single place for clients to see the company completely united.“We have offices in Latin America and Los Angeles, but since everything is so globalized and focused on Latin America as a region, we decided to try to offer different budgets according to the country of interest providing the guarantees and quality offered by the production company for many years,” he stated.Cotton highlighted that since brands are so globalized they must be able to handle differences in laws and costs in each country. “It is necessary to research where is the most convenient place to shoot so our client is satisfied with the budget as well as our directors in order to use all our benefits” he concluded.