ENGLISH

Univision has unveiled a brand new state-of-the-art digital studio on Despierta América

Marcela Tedesco| July 24, 2014

Despierta América

Univision’s successful morning show Despierta América (Wake-Up America) commands a round-the-clock presence on social media channels such as Twitter, Facebook, Instagram and Vine.As part of its commitment to social media and innovation, Univision has unveiled a brand new state-of-the-art digital studio called The Social Media Set on Despierta América. The Social Media Set will serve as the social headquarters of the broadcast, engaging viewers on a daily basis and providing an everyday platform for social conversation on-air.The studio features cutting-edge technology including: four huge vertical flat screens, two of which are touch screen; a screen dedicated to Uforia, Univision’s music experience; personalized visualization of social media platforms with Instagram photos, Facebook posts, Tweets and Vines; polls and results delivered live; social media experience is being curated by Vidpresso.Despierta América is the first morning show regardless of language to dedicate an entire studio to social media platforms and user engagement. The Social Media Set was built in a new space that is fully dedicated to the fan experience and is solely devoted to social media.According to Facebook Insights, Despierta América has three times the Facebook fan growth as compared to Good Morning America and according to Twitter Analytics, two times the follower growth than the Today Show. Overall engagement ranks higher as well, with 40% more average engagement per Facebook post than the Today Show and a 36% more engaged Twitter following vs. Good Morning America.

Diario de Hoy

miércoles, 9 de octubre de 2024

Image

Pedro el escamoso: más escamoso que nunca de Caracol Televisión y Disney+ será la primera serie 100% colombiana en llegar al primetime de Univisión

Pedro El Escamoso Protagonistas
Image
UNO

Cantando 2024 arrancó por América TV de Argentina con 20,5% de share

Chiquis Sin Filtro stands out as the #1 show on ViX in the U.S.

El hormiguero arranca su temporada 19 por Antena 3 Internacional

El señor de los cielos 9 llegará a México y LatAm por ViX el 20 de septiembre

PERSONAJE DE LA SEMANA

Conductor Mario Kreutzberger Don Francisco

Premios PRODU Don Francisco
Image
UNO
Image
Image
Image
Image