Univision appoints Jesús Lara as general manager of Digital, Content, and Entertainment for Radio

Univision Communications Inc. (UCI) has announced the appointment of Jesús Lara as general manager of Digital, Content, and Entertainment for Radio.

The executive will lead the company’s radio business and oversee the development and implementation of strategies that take UCI’s digital, content creation, programming and entertainment efforts within radio into the future.

Lara, who will be based in Miami and report to John Eck, Chief Local Media Officer, will work closely with UCI’s President of Music, Jorge ‘Pepo’ Ferradas as well as with general managers and leaders across Univision Local Media to drive the creative vision and operational leadership of the radio business.

“Jesús is an accomplished and creative industry veteran with an entrepreneurial spirit and a unique blend of experiences in music, marketing and digital,” said Eck.

Lara joins UCI with more than 20 years of experience leading digital, programming, content, and marketing teams in the radio, music and entertainment industry.

“I am thrilled and honored with the opportunity to lead this incredible portfolio of brands. I look forward to working closely with John and the senior management team, in positioning the radio group for the future with a renewed and keen focus on leveraging Univision’s strong culture, creating great content and developing powerful code,” added Lara.