Tr3s: MTV, Música y Más, the bilingual network which targets the Hispanic market in the US, has announced a new docu-series, The Ricardo Laguna Project following the life of BMX star Ricardo Laguna as he attempts to break three world records and launch his own family business. Under executive producers Wilmer Valderrama and RelativityREAL, the show will consist of eight 30-minute episodes airing every Wednesday at 9pm starting March 14. Ricardo Laguna is a relatable young guy whos experiencing the same bicultural realities of our audience striving to stand out, embracing his Hispanic and American ethnicity, conquering new opportunities and keeping his family unit strong, said Charlie Singer, SVP of Creative & Content for Tr3s. He is unbelievably passionate about life and will be an incredible role model for our audience.”
