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Televisa: We exceeded one million subscribers on YouTube with the channel El Chavo del 8

Maribel Ramos-Weiner| March 4, 2016

The YouTube video platform gave the Gold Play Button to the channel El Chavo del 8, for exceeding one million subscribers and being the first show on Mexican TV to do so. The acknowledgement was received by Roberto Gómez Fernández, on behalf of his father, the late Roberto Gómez Bolaños “Chespirito”, who assured this is the result of a timeless, universal product that has great expansion options. “This award proves how emblematic my father’s work was. Despite generations, people still like it. Although we make updated versions, the essence of the characters, the comedy and the circumstances remains”, he commented.Gómez Fernández compared audiences in the platform and in TV and said how important digital platforms are. He said that if a program is successful on the traditional screen, it reaches about two or three million people, “whereas on YouTube, a video of El Chavo del 8 is seen by nearly 10 million users”.Meanwhile, John Farrel, director of YouTube Latin America, stated that “the phenomenon of this character is surprising, because nowhere else in the world is there content that is more than 40 years old acknowledged by people of all ages”.Finally, the producer of El Hotel de los Secretos, announced that they are preparing new episodes for El Chapulín Animado and are preparing the adaptation of other characters from Chespirito, that will eventually be disclosed.

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jueves, 7 de noviembre de 2024

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