U.S. HISPANIC

Sony Pictures Television: The industry must work to offer content on multiple screens

Maribel Ramos-Weiner| 3 de septiembre de 2019

Nathascha Rengifo SPT

Along with the relaunch of Canal Sony that will be called Sony Channel, Nathascha Rengifo, VP Distribution and Channels at Sony Pictures Television (SPT) for Latin America (except Brazil and Mexico), commented that they are working with all the divisions of the company to maximize collaboration and offer unique opportunities in the market.

“We continue striving to acquire content that increasingly demanding audiences desire and to make it available on multiple platforms. We are also going to continue working to put on the inventory contents that allow us to connect and be relevant locally with our audiences,” she expressed.

Regarding programming, she reported that next Monday, September 2, they will launch as a first pay-TV window, the awarded series The Good Doctor. They also plan to return with a new season of Food Truck Challenge, a production that highlights the creativity of Argentine gastronomy and “has allowed us to approach our audience with stories of real entrepreneurs who changed the course of their lives to follow a dream and has additionally allowed us to create opportunities for our advertisers,” she pointed out.

For the Sony executive, there was never such a dynamic moment in the industry and each challenge also brings huge opportunities.

“The industry must follow the trends and work to offer the content on multiple screens. For our part, we will continue working to achieve excellence in the creation of content, adding value to our brand and to our channel offer for the benefit of subscribers and clients,” she ended.

Diario de Hoy

viernes, 27 de septiembre de 2024

Image

Alonso Aguilar de Amazon: Estrenaremos Cada minuto cuenta primera serie hecha con virtual production sobre terremoto de 1985

Image
MERCADO Y NEGOCIOS

• NAB Show New York 2024 centrará conversación en IA, producción en vivo y la economía creativa sdfd sdfdsf sdf sdfsdf sdfdsf

• Crece número de aplicaciones que admiten audio Dante nativo

• Dome Productions moderniza unidades móviles con consolas Artemis de Calrec

• Array of Hope confía en monitores KRK ROKIT 5 para sus producciones

• Venezuela da el primer paso hacia la era 5G con pruebas piloto y oferta pública

Image
AGENDA

• Tercera edición de Expo ISP llega a Ecuador en noviembre próximo

Image
MERCADO Y NEGOCIOS
Image
Image
Image
Calrec Artemis Mobile TV Group
Image
Image
5g
Image
AGENDA
Image
PRODU
Resumen de privacidad

Esta web utiliza cookies para que podamos ofrecerte la mejor experiencia de usuario posible. La información de las cookies se almacena en tu navegador y realiza funciones tales como reconocerte cuando vuelves a nuestra web o ayudar a nuestro equipo a comprender qué secciones de la web encuentras más interesantes y útiles.