U.S. HISPANIC

Semillitas changes on air look for Thanksgiving

Maribel Ramos-Weiner | 22 de noviembre de 2013

Semillitas will be celebrating the season with original Thanksgiving themed interstitials exclusively produced in-house

The channel Semillitas, owned by Somos TV, celebrates Thanksgiving by programming content especially selected for this festivity in the month of November, so cherished by families in the United States, regardless of nationality or ethnicity. This special programming will be accompanied by special efforts in YouTube, Facebook, and Twitter, in line with the environment of the multiplatform entertainment industry today.Semillitas will be celebrating the season with original Thanksgiving themed interstitials exclusively produced in-house, as well as adaptations of the on-air look with different versions of the character that identifies the channel disguised in theme.To engage the Semillitas audience, the YouTube page will be encouraging parents to allow their children to log in and enjoy lots of Thanksgiving fun. Aside from YouTube, the Facebook and Twitter initiative will run parallel. Each platform will alternate between the videos from YouTube and Thanksgiving themed pictures, along with a Holiday themed cover photo and a Semillitas Native American profile picture.

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