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Second episode of La Viuda Negra averaged 1.4 million viewers on UniMás

Maribel Ramos-Weiner| February 27, 2014

The second episode of La Viuda Negra (The Black Widow) on Monday, February 24 at 10pm ET/PT (9pm Central) on UniMás averaged 1.4 million Total Viewers 2+, 835,000 Adults 18-49 and 424,000 Adults 18-34, out-delivering the finale of Telemundo’s Santa Diabla by strong margins among Viewers 2+ (+15%), Adults 18-49 (+21%) and Adults 18-34 (+43%). The success of the second telecast builds on the breakthrough premiere of La Viuda Negra which reached 5.8 million Viewers 2+ who tuned in to all or part of the one-hour broadcast on Sunday, February 23. The second episode also made UniMás the No. 2 Spanish-language network, beating Telemundo for the entire night, among Adults 18-34. With double the audience compared to the same period last year, La Viuda Negra helped UniMás deliver its highest-rated Monday performance (8pm – 11pm) in the current 2013/2014 season among Total Viewers 2+, Adults 18-49 and Adults 18-34.The premiere telecast of the La Viuda Negra averaged nearly 3.8 million Total Viewers 2+, 2.1 million Adults 18-49 and 1.1 million Adults 18-34 during its simulcast on Univision, UniMás and Galavisión at 10pm ET/PT (9pm Central). The telecast also made Univision the No. 2 broadcast network in the 10pm hour, ahead of ABC and CBS, among Adults 18-34 and 18-49 as well as the No. 3 broadcast network among Total Viewers 2+.The series is a RTI production for Caracol Television and Televisa.

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