Roku announced that its free, ad-supported streaming service, The Roku Channel, is now available on the web to view on PCs, tablets and smartphones.
Before users only had access to the channel if they had a Roku TV or transmission device.
After creating a Roku account on TheRokuChannel.com, the person can start watching the movies, TV shows and short videos offered by the service. The Roku channel presents free movies from studios such as Paramount, Sony Pictures, Lionsgate and Warner Bros. although they are not the most updated.
There is also live news from ABC News, Newsy, PeopleTV and Cheddar, among other partners. The Roku Channel supports Roku to increase its number of user accounts and grow its advertising business.
“Roku is the leading platform for free entertainment and our users love it. We’re delighted to deliver even more value to our customers without subscriptions, complicated logins or fees,” commented Rob Holmes, VP of Programming and Engagement of Roku. “By expanding The Roku Channel to the Web, we’re broadening the access points to high-quality, free streaming entertainment”.