ENGLISH

Rodrigo Mazón will lead the SVOD area and Rafael Urbina AVOD PrendeTV on the new Univision´s platform

Maribel Ramos-Weiner| June 23, 2021

Rodrigo Mazon Natpe 20

Rodrigo Mazón, former VP of Content at Netflix, has joined as SVOD’s EVP and General Manager of the new Univision streaming platform and will work directly with Pierluigi Gazzolo, President and CEO of Transformación of Univision.

Mazón has more than 10 years of the streaming experience. He will be responsible for all the SVOD elements, including content strategy and programming, original content production, talent relationships, acquisition of third-party-produced content, and subscriber growth and retention.

Michael Cerdá, former Disney+, had joined the team previously as EVP of Streaming Products and Engineering. Cerdá was in charge of Disney+ internationally. He now oversees product strategy and engineering for Univision’s streaming portfolio.

Rafael Urbina, EVP and General Manager of Univision’s AVOD, will continue to run PrendeTV and lead the future free level with advertising in the US and internationally.

“We are building a dream team. We will announce other positions on my executive team shortly. The only reason why executives of such high ranks as Mazón and Cerdá wanted to join is that they understand the vision,” said Gazzolo.

He highlighted that under Urbina’s management, PrendeTV, which was launched in April, already has one million users. “Urbina has done an excellent job, imagine what it will be like when we upgrade,” he concluded.

Diario de Hoy

miércoles, 9 de octubre de 2024

Image

Pedro el escamoso: más escamoso que nunca de Caracol Televisión y Disney+ será la primera serie 100% colombiana en llegar al primetime de Univisión

Pedro El Escamoso Protagonistas
Image
UNO

Cantando 2024 arrancó por América TV de Argentina con 20,5% de share

Chiquis Sin Filtro stands out as the #1 show on ViX in the U.S.

El hormiguero arranca su temporada 19 por Antena 3 Internacional

El señor de los cielos 9 llegará a México y LatAm por ViX el 20 de septiembre

PERSONAJE DE LA SEMANA

Conductor Mario Kreutzberger Don Francisco

Premios PRODU Don Francisco
Image
UNO
Image
Image
Image
Image