JC Acosta
ViacomCBS Networks International announced the official launch of Pluto TV in Brazil.
Currently, Pluto TV has a global audience of nearly 36 million monthly active users, and an international footprint that spans three continents and 24 countries throughout the US, Europe, and Latin America.
“We are excited to expand Pluto TV to Brazil after our successful launch earlier this year in the rest of Latin America. This accomplishment is a testament to the tremendous teamwork and our shared commitment to accelerate our digital and streaming businesses,” said JC Acosta, president of ViacomCBS International Studios & Networks Americas.
Kelly Day, president of Streaming, ViacomCBS Networks International (VCNI), commented: “VCNI remains focused on bringing our world-class streaming services to markets around the world. Earlier this year, we launched Pluto TV in Latin America and as we continue to build on its success in the region, we fully expect Pluto TV to become a powerhouse streaming entertainment offering in Brazil, where there is already tremendous appetite from audiences for ad-supported premium television.”
Pluto TV Brazil currently has 27 channels (including three Pop-Up channels specially developed for year-end and Christmas festivities) that include curated content in Portuguese to entertain audiences of all ages. Next week, Pluto TV in Brazil will add three new channels to reach 30 channels. By the end of 2021, Pluto TV in Brazil will have more than 60 channels and thousands of hours of content within a variety of genres and formats that include movies, series, reality shows, anime, lifestyle, competitions, nature, police, and children’s content – all for free, no subscription needed.
#PRODUprimetime con JC Acosta de ViacomCBS Networks Americas
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