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Peter Blacker of Telemundo: This year will be very strong for digital media for the whole industry

July 15, 2012

Peter Blacker

Peter Blacker, executive VP of Digital Media and Emerging Business at Telemundo Media has reached seven years of supervising the online division which continues to grow in audience, advertisers and allies. “This year will be very strong for the digital scope, not only for Telemundo, but for the whole industry” Blacker said to PRODU. He explained that the commercial integration between TV and online media is already fact.“Advertisers are taking their campaigns for television to digital means. We’ve seen that budgets for digital are strongly rising” he indicated.

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