Michael Schwimmer
DISH Network Corporation announced an expansion of its senior leadership team to support and advance the company’s wireless future.
Industry veteran Dave Mayo has joined the team as EVP, Network Development, Jeff Blum has been promoted to EVP, External and Legislative Affairs, and John Swieringa has been named Group President, Retail Wireless, and will retain his duties as DISH Chief Operating Officer (COO).
In addition, Michael Schwimmer, who returned to DISH in June 2019 to lead International Business Development and Strategy, has been named Group President, Sling TV, following the departure of Warren Schlichting. He will report to DISH CEO Erik Carlson.
During his career at DISH, which began in 1996, Schwimmer led the company’s Marketing, Programming, and Media Sales organizations and played a key role in launching the DISH International and DishLATINO brands.
In his new role, Schwimmer will be responsible for all aspects of the Sling TV business. He has also assumed responsibility for DISH Media Sales. Kevin Arrix, SVP, DISH Media Sales, will now report to Schwimmer and will continue to be responsible for the company’s advertising sales, analytics, and operations.
