Ignacio Sanz, CEO and general manager of ¡HOLA! TV
After the launch of ¡HOLA! TV in Latin America and the U.S., the channel has set out on a crusade to enter the pay-TV market in the region, where CEO and general manager Ignacio Sanz says the channel has gotten good results thus far thanks to its programming.”¡HOLA! TV is on its fourth month and has been received favorably by the industry. When you make a quality product, there will always be a place and a market for it, said Sanz.Our programming has over 500 hours of original productions, with the sole objective of carrying the channels DNA, where our journalistic work adds a human component to the stories of the personalities featured on ¡HOLA! TV,” he added.
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