Alejandro Mercado, president of PX TV
PX TV, the only Hispanic channel specializing in all things extreme sports, has reinvigorated its brand with an updated logo and renewed content. The changes reflect the networks commitment to serve the evolving interests of its viewers while continuing to keep them connected to the most relevant extreme sports events, athletes, competition results and news. We have learned from our viewers what topics interest them the mosttheir feedback vital in helping us to create a strong identity for the network, from its overall vibe to its programming lineup and everything in between. Our fresh look and reinvigorated content focus are just a hint of whats to come, said Alejandro Mercado, president of PX TV. Based on their overwhelming success with viewers, several PX TV series have been renewed, including the fan-favorite Deep Blue and PX Specials: With all-new episodes every Thursday at 9pm CT/7pm PT, Deep Blue features the best in water sport challenges and the athletes that endure these disciplines. Viewers get an intimate look at the international events, world championships, athlete lifestyles and fun. In each episode of PX Specials, hosts Andrea Santibáñez and Fabián Gutiérrez present viewers with a unique and vividly detailed recap of the best extreme sports events and activities, merging the action and lifestyle. New episodes air every Saturday at 6:30pm CT/8:30pm PT.
SAT Marketing: In April we will launch our channel The Qyou in LatAm
