Isabel Rafferty de Canela Media
Canela.TV will offer a collection of Hallmark Media’s signature holiday favorites in Spanish to the U.S. Hispanic audience. This marks the first time Hallmark has reached out to this audience, in language, bringing the best of Hallmark’s popular, feel-good holiday movies.
Some of the notable titles include Christmas made to order (Navidad a la medida) and Enchanted Christmas (Navidad encantada) starring Alexa PenaVega.
“We are delighted to be bringing our signature holiday movies to Hispanic audiences, in Spanish, through Canela.TV and be a part of the celebrations that this audience looks forward to all year,” said Judi Lopez, EVP, Distribution, Hallmark Media. “Hallmark’s holiday movies are an annual event that audiences have come to love and we hope to add more moments of delight for Hispanic families through our partners at Canela.TV during the holidays.”
“Traditions and celebrations are a big part of our culture and we are thrilled to be able to offer our audience these beautiful and heartfelt Hallmark holiday classics that are sure to resonate with them,” added Isabel Rafferty Zavala, founder and CEO of Canela Media. “As Hispanic families gather for the holidays, these Hallmark holiday movies on Canela.TV will surely add to the joy of the season.”
Canela.TV to offer nearly 100 hours of content around the World Cup Qatar 2022
Canela Media appoints Nestor Islava as VP of Sales in Mexico
Canela Media: Brands are willing to help Canela with content initiatives
Canela Media: We have 570 hours of original content available in different genres