U.S. HISPANIC
For the first time in history Telemundo tops Univision in weekday prime time with its regular program line-up
Maribel Ramos-Weiner| 23 de julio de 2015
On Tuesday, July 21, 2015, Telemundo ranked as the #1 Spanish-language network among Adults 18-49 in primetime, beating Univision by +3% (969K vs. 943K). This marks the first time in history that Telemundo topped Univision in weekday prime with its regular program line-up. Previously, on four other weekday nights since 2006, Telemundo beat Univision with sports and special programming. Also on Tuesday, July 21, El Señor de los Cielos 3 ranked #1 among all broadcast and cable networks regardless of language at 10pm in Adults 18-49 with 1.8M. This performance comes in the heels of Telemundos best season ever across its primetime, daytime and news properties and, best quarter ever in Q2. The second quarter was the third consecutive quarter that the gap with Univision has decreased among Adults 18-49 and Millennials 18-34. On Wednesday July 22nd, for the second consecutive night, Telemundo beat Univision in primetime among A18-49, leading by +6% (843K vs. 793K) and ranking as the #1 Spanish language network featuring regular programming.Last night episode of El Señor de los Cielos 3 ranked #2 among all broadcast and cable networks regardless of language at 10pm in A18-49 presenting regular programming with 1.5 million. Source: Nielsen NPM, Live+SD, 7/21/15 and 7/22/15. Prime based on M-F 7-11pm strict daypart. El Señor de los Cielos 3 based on 10-11pm strict daypart.
