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Disney, ESPN and NFL sealed 10-year agreement

Maribel Ramos-Weiner| March 19, 2021

Bob Chapek Investor Day

The Walt Disney Company, ESPN and the National Football League (NFL) have reached a wide-ranging, long-term agreement that will result in ABC/ESPN joining the Super Bowl rotation, additional playoff action, exclusive national ESPN+ matchups over the course of the agreement, significantly more regular-season contests including Monday Night Football, enhanced game quality, new schedule flexibility and more.

The historic 10-year agreement, which begins with the 2023 season, was announced by Bob Chapek, Chief Executive Officer, The Walt Disney Company; Jimmy Pitaro, Chairman, ESPN, and Sports Content, and Roger Goodell, NFL Commissioner.

“This landmark agreement guarantees that ESPN’s passionate fan base will continue to have access to the best the NFL has to offer. Bringing all the considerable and unique capabilities of The Walt Disney Company and ESPN to the table opens up so many opportunities across our industry-leading direct-to-consumer, broadcast, cable, linear, social, and digital outlets. Special thanks to Roger Goodell and the NFL owners for continuing to embrace new ways to appeal to their fans, especially through increasingly important platforms like ESPN+,” said Chapek.

As part of the agreement, ESPN will supplement its game coverage with the most extensive NFL content at scale across every available platform. Fueled by comprehensive NFL highlights rights, ESPN will continue to offer and/or develop NFL-branded programming (e.g. – NFL Live), pre-and post-game shows, news, analysis and highlights studio shows, storytelling vehicles, digital and social content and much more. It also includes data rights (e.g. – NFL’s Next Gen stats).

In addition, ESPN has once again secured rights to the annual Pro Bowl. Other key elements include opportunities for alternate telecasts (e.g. – MegaCasts), extending and expanding ESPN’s international rights (including areas in Latin America, the Caribbean, Africa, Oceania, India), ESPN Deportes and more.

ESPN has also obtained rights to NFL Drafts, an event that has been an ESPN fixture since 1980, as part of the agreement.

The rights in this new agreement provide flexibility to maximize current and potential future distribution of ESPN.

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