U.S. HISPANIC

Discovery: The Vatican, Big Brain Theory and Life Force head our offer

Maribel Ramos-Weiner | 19 de mayo de 2015

“Our goal during LA Screenings is to formalize agreements with our clients and help them meet their content or factual needs through the vast variety of programs available in Discovery´s sales program. Our advantage is that we have multiple sub-genres within the factual genre (lifestyles, health, animals and nature, science, history, among others), making us attractive for a big group of purchasers”, told PRODU Elliot Wagner, Program Sales VP at Discovery Communications.Some of the spaces they are bringing to the market are The Vatican (1×60’), Big Brain Theory (8×60’); Life Force (12×60′), Wild Frank in Brazil, among others. Regarding the OTT area buyers, Wagner expressed that the OTT landscape is evolving rapidly and as a company “we are constantly evaluating opportunities that align with our multi-platform strategy”, he indicated.

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