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Discovery Familia premieres new co-production of Artzooka!

Maribel Ramos-Weiner| August 11, 2011

Bruno Lazzaro is the presenter of this series that inspires kids to find their inner artist

This August, as the kids prepare to go back to school, Discovery Familia begins a journey through the imagination with the launch of Artzooka! Premiering on August 22 and airing from Monday to Friday at 2pm, this new co-production of the internationally acclaimed kid’s show provides U.S. Hispanic children with access to the world of manual arts, encouraging them to think outside the box and to see that art can be made from almost anything, anywhere. Produced in partnership with CCI Entertainment, Artzooka! is composed of 26 episodes and employs its own talent. Conducted in Spanish for Discovery Familia by renowned stage actor Bruno Lazzaro, Artzooka! is arts and crafts at its best! The half hour series blends live action and animation to inspire kids to find their inner artist! “We are proud to bring Artzooka! to U.S. Hispanic audiences. This customized version of one of the best children’s series aligns with our network’s core values of creating life longer learners and helping our preschool audience reach their maximum potential”, said Bilai Joa Silar, VP and channel director, Discovery Familia. In addition to this new series, the network will also be introducing a number of informative new shorts airing during primetime for moms. The on air capsules entitled Ser Mamá Hoy (Being a Mother Today), are conducted by early childhood expert and Discovery Familia’s brand ambassador Jeannette Torres-Álvarez. These 60-second spots are filled with expert advice for today’s Hispanic mom from the point of view of Jeannette as both an expert and a mother.

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