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David Hanono to lead the Latin American & US Hispanic regional TV, Digital, Format and Ad Sales teams for BBC Worldwide Latin America

Maribel Ramos-Weiner| July 22, 2016

BBC Worldwide announced the appointment of David Hanono as general manager Sales and Digital for Latin America & US Hispanic with effect from 21st July 2016 . In this new role, Hanono will oversee all content sales for BBC Worldwide Latin America & US Hispanic which includes digital, TV and format sales alongside his ongoing responsibility for Ad sales across the region.Hanono has extensive experience in digital TV and wider media and technology industry, having worked in global media organizations for 20 years. Commenting on David’s appointment, Anna Gordon EVP and managing director for BBC Worldwide, Latin America & US Hispanic, said: “For this expanded, strategic sales role, which is responsible for the whole of sales across BBC Worldwide Latam & US Hispanic, David has ideal mix of top quality functional experience and superb sector knowledge. It is essential to have a leader who can integrate the team and drive new commercial opportunities. David is an excellent asset to the BBC Worldwide leadership team.” David Hanono commented, “Latin America and US Hispanic are dynamic and very important regions for BBC Worldwide, where we are increasingly building audiences with our world-class content and services for our customers in fast growth markets. I’m incredibly excited by the scope of business opportunities across the region and I’m looking forward to fostering new and existing partnerships while leading a highly talented sales team.”

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