U.S. HISPANIC

Comcast launches first-ever Spanish-language TV interface for its X1 platform

Maribel Ramos-Weiner| 18 de septiembre de 2015

“As we celebrate Hispanic Heritage Month, we’re making some changes to our next-generation X1 platform designed to offer bicultural Hispanics an immersive viewing experience centered on language choice and greater flexibility to discover and watch their favorite programming,” commented in a Comcast blog Javier García, VP and general manager of Multicultural Services of Comcast Cable. García said the X1 interface is now available in both Spanish and English. This new experience lets Comcast’s Latino customers find and discover their favorite programming in the language of their choice and helps bridge the content divide for millions of Spanish-speaking households within the Comcast service area.He explained that when the interface is set to Spanish, their voice remote will be updated to recognize commands spoken in this language, so their Spanish-dominant customers can more easily navigate the guide and find programming. “We’ve also added new features and filters within the guide, including one-touch access to turn on/off the SAP feed via the video toolbar, to help viewers more easily discover Spanish-language and SAP-enabled content available on Xfinity On Demand.”García also mentioned that in time for the start of soccer season, “we’ve significantly updated our X1 Sports app to track more soccer leagues and will soon add an “Extras” experience that allows soccer fans to follow the game and stay updated with all the latest in-depth stats and analysis right on the TV screen.”

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