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Comcast expands carriage of 8 Hispanic networks

Maribel Ramos-Weiner| July 28, 2011

Comcast Corporation announced that it is expanding the carriage of eight Hispanic networks by approximately 14 million total subscribers.Among the public commitments made as part of Comcast’s acquisition of NBCUniversal was an agreement to increase the distribution of at least three networks that are American Latino-owned or -controlled or target the Latino community by at least 10 million digital basic subscribers within six months after the deal closed on January 28.Comcast will surpass that goal by 40 percent by adding approximately 14 million subscribers to eight Hispanic networks.“Comcast strives to deliver programming that brings the world to our customers, and I’m proud that we were able to go far beyond our commitment by delivering this great new programming,” said David Jensen, VP of Content Acquisition for Comcast Cable.The eight Hispanic or Spanish-language networks that have expanded carriage on Comcast systems are Azteca América, Galavisión, HITN, LATV, mun2, TeleFutura, Telemundo and Univision.The increased carriage for these networks will be achieved primarily by adding the channels to new cable systems and markets. For example, HITN will be added to the Comcast cable line-ups in Boston, Atlanta, Nashville, Seattle, Portland, Denver, Miami, Western New England, Michigan and Indiana.Azteca América will launch in New York and Philadelphia.“This partnership with Comcast is a step in our expansion strategy to meet the demand of the increasing Latino community,” said Jose Luis Rodriguez, president and CEO of HITN.

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