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CNN en Español reinforces multi-platform content strategy with the launch of CNNEspanol.com

Maribel Ramos-Weiner| November 5, 2011

CNN en Español reinforces its multi-platform content strategy with the launch of CNNEspanol.com, where users can find the latest breaking news, the network’s best videos, exclusive interviews and news stories from around the globe, all with the high standards that CNN and its team of journalists deliver. “This is a new platform available to our audience to get all the breaking news they have come to expect from us and at the same time an invitation to establish an enhanced level of engagement with CNN en Español. Now our massive social media following has a space to interact directly with our network and gain privileged access to our content,” said Cynthia Hudson, SVP and general manager for CNN en Español and Hispanic Strategy for CNN/U.S. CNN en Español (@CNNEE) has the number one Spanish-language news account in Twitter with nearly 1,5 millions of followers, and almost 850.000 fans on Facebook. CNNEspanol.com offers the most relevant news headlines and multimedia content specifically curated for its users. In addition to news, photo galleries, videos, and polls, the site provides exclusive content from each show and interviews beyond what is broadcast on CNN en Español, as well as opinion articles written by the network’s contributors.

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