López will be a featured panelist at Llorente & Cuenca session Engaging with New and Emerging Stakeholders in Latin America
Antonieta López, Cisneros VP of Corporate Affairs, will share her knowledge and expertise during her participation at the Global PR Summit currently being held at the St. Regis Bal Harbour Resort in Miami until November 14th. The Holmes Report’s second Global Public Relations Summit is a high-level event designed for senior practitioners to address the critical issues facing the profession and to celebrate the best public relations work from around the world. Ms. López, with more than twenty years experience managing corporate affairs issues for some of Latin Americas leading companies, will be a featured panelist at Llorente & Cuencas breakout session Engaging with New and Emerging Stakeholders in Latin America, which will take place tomorrow Wednesday, November 13th, at 3:35pm. The emergence and expansion of fresh, growing, vocal and demanding middle-class, accompanied by the regions historical, long-lasting and record-breaking positive economic cycle, is the most remarkable Latin American social phenomenon of the last decade, according to the breakout session moderator, Llorente & Cuenca Partner & CEO of the Andean Region Luisa García, adding that in this environment, companies and financial institutions operating in the continent are facing new challenges and opportunities coming from a more varied and complex stakeholder landscape than they have ever confronted before.With this in mind, Llorente & Cuenca breakout panel is an invitation to share experiences and ideas on how corporations should take this situation as an opportunity to enhance their reputation as a key factor of their competitive advantage by means of understanding which these middle-classes are both in terms of their new consumption patterns, the pressure that they are putting upon their own governments and regulators and their relationship with the new information and communication technologies.
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