U.S. HISPANIC
Brazil to host first-ever NFL regular season game in South America in 2024
Maribel Ramos-Weiner| 15 de diciembre de 2023
NFL Juego en São Paulo, Brasil
The National Football League will play a regular season game in Brazil in 2024 – the first ever in South America – as the league continues to emphasize global growth as a major strategic priority.
The historic first game in Brazil will take place in the city of São Paulo at the Corinthians Arena, home to the Brazilian soccer team the SC Corinthians. The stadium was the official venue for both the 2014 FIFA World Cup and the 2016 Summer Olympic Games. With the game in South America, the NFL will have played a game (preseason or regular season) in five of the seven continents around the world.
The announcement was made by NFL Commissioner Roger Goodell at the 2023 December League Meeting in Dallas.
“Bringing the NFL to new continents, countries and cities around the world is a critical element of our plan to continue to grow the game globally,” said Goodell. “Brazil has established itself as a key market for the NFL, and we are excited to be playing in Brazil and São Paulo for the first time in 2024. We look forward to working with the city of São Paulo, SP Turis and Corinthians Arena to deliver a world-class game day experience for this passionate and growing fan base.”
The game in São Paulo will be one of five regular season games to be played internationally in 2024. Three games will be played in London: two at Tottenham Hotspur Stadium, with the third a Jacksonville Jaguars home game at Wembley Stadium as part of their partnership. The fifth game will see the NFL back in Germany for a third consecutive year, returning to Allianz Arena in Munich.
Brazil is an important global market for the NFL, with more than 38 million fans of the game (8.3 million of those being ‘avid’ fans) — the second largest international fan base after Mexico.
