U.S. HISPANIC
Gonzalo Del Fa of GroupM Multicultural will be awarded during the Annual Hispanic Television Summit 2017
Miryana Márquez| 9 de agosto de 2017
Del Fa will receive the award on Thursday, October 19th, 2017
Gonzalo Del Fa, president of GroupM Multicultural and a leader in advertising to Hispanic consumers, will be presented with the 2017 Award for Executive Leadership in Hispanic Television and Video by leading television business publications Broadcasting & Cable and Multichannel News.
The award will be presented at the 15th Annual Hispanic Television Summit, held on Thursday, October 19th, 2017 at the Sheraton New York Hotel.
As president of GroupM Multicultural, he has played a central role in all aspects of the multicultural media and marketing efforts of GroupM agencies and his division is committed to providing clients with a relevant and trustworthy point of view on multicultural audiences.
“Since joining GroupM in 2003, Gonzalo has developed a reputation for creative media thinking and activation. Under his leadership, GroupM Multicultural has grown in billings to now represent nearly 45% of the entire ad spend committed to TV & video targeting Hispanic viewers,” commented Louis Hillelson, NewBay Media’s VP and Group Publisher for Broadcasting & Cable and Multichannel News.
