Cannes Lions Festival lines up first debate panels

Some 11 thousand professionals from around the world will come to be educated and inspired at the Cannes Lions International Festival of Creativity between June 16-22 at the Palais des Festivales in Cannes, France.Legends. A Million Stories is the title of the panel that will debate the past, present and future of advertising. The group of experts will include Lee Clow, who worked with Steve Jobs to create Apple and helped make TBWA into a Top-Ten world advertising agency, and George Lois, responsible for totally out-of-the-box ideas for such clients as MTV and Tommy Hilfiger. In debating the advertising of all epochs, they will share what it means to be at the epicenter of a creative revolution.Also present willl be designer Dame Vivienne Westwood, a leading figure in some of the key moments of British fashion history, music and politics over the last 40 years, who will bring to Cannes her maverick view of creativity.Astro Teller of Google will show some of the latest technologies of Google X, and will talk about the future of advertising and creativity.Kevin Systrom, founder of Instagram, will share his outlook on the possibilities that his social platform offers for content communication through its photo-sharing service.PHD will explore some of the most avant-garde examples of “gamification” with famed designer Jane McGonical to analyze how advertising and the media can use “gamified” thought for themselves and their clients.Rounding out the meeting will be panels led by Wikipedia founder Jimmy Wales, Tumblr creative David Karp, Sir Martin Sorrell, founder and CEO of the WPP Group, along with Muhtar Kent and Joe Tripodi, CEO and executive VP, respectively, of The Coca-Cola Company.