Lapiz promotes Lizette Morazzani as creative director

Lapiz, the multicultural advertising agency of Leo Burnett Group, based in Chicago, recently announced the appointment of Lizette Morazzani as creative director, who will report directly to Fabio Seidl, executive creative director.Morazzani has 12 years of experience in copywriting and has been part of Lapiz over the past two years. In her new position, the advertiser will supervise the creative process for customers such as Purina, WhiteWave, Silk and RE / MAX.”Lapiz is experiencing strong growth, major awards and new customers. Lizette’s passion for big ideas has been vital to get where we are today,” Seidl said. “With her help, we cultivate the talents of our creative team, and we hope to open more opportunities to expand the pool of talent of our agency.”Her work has earned worldwide recognition, including a Cannes by Gatorade, Banco Popular de Puerto Rico and the Muscular Dystrophy Association of Puerto Rico. She was also awarded at the D & ADs, Clios, One Show and London International Awards.”Lapiz continues to evolve to become a strategic center for cutting-edge creative solutions” Morazzani said. “We are looking forward to drive change coming next year.”Originally from San Juan, Puerto Rico, Morazzani built her career at JWT San Juan where she was associate creative director prior to her arrival in Lapiz.