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Midas Awards inaugural report reveals its new ranking score for brands

Patricia Molina | 20 de enero de 2015

MasterCard, Absa y Citibank al tope de la lista del Midas brand report

The Midas Awards, the award that recognizes the best ads of the financial world, launched last January 15th the first report called Midas brand list featuring the most successful commercials.”Brave, effective and creative campaigns for financial services deserve great credit, like brands that adopt them” Alisum Armstrong said, executive producer of Midas Awards, who also manifest their enthusiasm for the launch of this ranking. “All these companies deserve to be recognized and rewarded for their significant creative contribution. The Midas brand report will celebrate creative advertisements that adapt and continue to raise the level of this evolving industry.” Notable advertisers who won a place in the Midas brand Report include: MasterCard, Absa and Citibank at the top of the list, TD Bank, Sanlam King and Akbank following them.The list of 10 positions uses the same criteria that apply for recognition as the Great King Midas Award and the Innovation Award.To know the winners of the Midas Brand Report this year go to {Midas Awards; http://midasawards.com/main.php?p=6,2,6}.

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