U.S. HISPANIC
Beau Ferrari of NBCUniversal Telemundo Enterprises: We are the number one Spanish-language content powerhouse in the US
Maribel Ramos-Weiner| 24 de mayo de 2023
Beau Ferrari Upfront NBCUniversal Telemundo Enterprises
Telemundo welcomed clients and media to a celebration at The Glasshouse in Manhattan with an exclusive concert by Nicky Jam, a Latino superstar and multifaceted artist, singer-songwriter, businessman, and actor.
In addition, the event included talents such as Rafael Amaya from El Señor de los Cielos; William Levy from Vuelve a Mí; Andrés Cantor, Ana Jurka, and Miguel Gurwitz from Telemundo Deportes; Vanessa Hauc and Julio Vaqueiro of Noticias Telemundo; Myrka Dellanos from La mesa caliente; Chikybombom from En Casa con Telemundo; Andrea Meza from En Casa con Telemundo and hoy Día; among others.
Beau Ferrari, president of NBCUniversal Telemundo Enterprises, addressed the audience highlighting how Latinos are transforming US society, shaping mainstream culture, and fueling the country’s demographic and economic growth engine as one of the most important business opportunities.
“We are storytellers, we capture the moments that matter by creating the most captivating content. Our audience is at the center of who we are. We are the number one Spanish-language content powerhouse in the US. Nobody knows and connects with the Latino audience like we do,” said Ferrari.
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