U.S. HISPANIC
Peacock signs content licensing agreement with ViacomCBS
Maribel Ramos-Weiner| 7 de julio de 2020
Dan Cohen de Paramount
Peacock, NBCUniversal’s new streaming service, today announced an agreement to license popular Paramount movies and TV shows from the ViacomCBS library.
Hit series including Ray Donovan, The Affair, Charmed, Undercover Boss, The Game, Everybody Hates Chris and Real Husbands of Hollywood will be available to stream on Peacock with the launch of the service on July 15 and will continue to be available on ViacomCBS platforms.
In addition, premium films from Paramount’s library will stream on Peacock in limited exclusivity windows throughout 2021, 2022, and 2023 including The Godfather trilogy, Catch Me If You Can, The Talented Mr. Ripley, American Beauty, Patriot Games, Last Holiday, Fatal Attraction, The Firm, An Officer and a Gentleman, among others.
“We are truly excited to bring some of the most popular movies and series from across the ViacomCBS family of brands to Peacock. We continue to expand the Peacock catalog with premium programming from NBCUniversal and beyond; partnering with companies like ViacomCBS to ensure that all of our viewers can choose from the best entertainment options available in the market today,” said Frances Manfredi, president, Content Acquisition and Strategy, Peacock.
“This agreement with Peacock demonstrates the incredible and enduring value of ViacomCBS content. The partnership we are announcing today is consistent with our strategy to maximize the value of our content by selectively licensing our library product to third parties while prioritizing franchise IP for our own platforms,” said Dan Cohen, president, ViacomCBS Global Distribution Group.
