Eddie Ruiz A+E Networks Latinoamerica
Eduardo Ruiz, president general manager of A+E Networks Latin America, expressed that this year they decided to innovate in different areas regarding Una Idea Para Cambiar la Historia. “It is the fifth edition and this year we decided to come to Bogota, after four years in Mexico. We also added the novelty that one of the five winners comes from a project of a mobile app.”
Ruiz highlighted that the event is History´s support for Latin America, a response for users and fans,“the way to give something back to those who follow us”. The executive mentioned that they are very happy to do the activity in Bogota, surrounded by clients, the sponsors and all the people they support. “We feel we have to give something back to our audience. And we also have other channels, such as Lifetime, that are doing important social work”.