U.S. HISPANIC
Somos TV: ViendoMovies in its 10th anniversary is the company´s key product
Maribel Ramos-Weiner| 6 de septiembre de 2016
{ViendoMovies;www.produ.com/television/videos/index.html?Noti= 11501} arrives at its tenth anniversary in the US. In this time we have brought to the US and Puerto Rican market the best of contemporary movies produced in Spanish, having promoted the industry both in its final product as well as its talents and events. We have contributed to the diversity and expansion of entertainment in Spanish for our clients and the spreading of Latin culture, as well as the growth of the offer in the market, says proudly, Luis Villanueva, president and CEO of Somos TV.He highlights that ViendoMovies is Somos TV´s key product -the company was built around the channel- and allowed them to expand into other products and business areas.As a person from the media, and as has happened in other professional stages, I always seek growth in synergy with order and as organically as possible in the business. Somos TV and ViendoMovies were the starting point from where the other initiatives and businesses we have stemmed. They are all operative, profitable and have excellent reputations, stated Villanueva.ViendoMovies is a high quality channel, produced entirely in HD, with distribution possibilities in all platforms. It has closed caption in both languages -Spanish and English-, it has more than 200 exclusive titles and more than 120 debuts per year. The channel has presence in all the platforms: cable, sattelite and telecommunications companies, he adds.He stated that for the future it is a priority to implement its OTT strategy, “within a strategic and profitable business model.
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