U.S. HISPANIC

Ultra Fiesta strengthens its television and social media presence

Maribel Ramos-Weiner| 13 de mayo de 2016

With an innovative curated programing designed to satisfy the needs and preferences of young Latinos in the U.S., Olympusat’s Ultra Fiesta has grown into one of the most popular multiplatform entertainment networks in the Latino music industry, building trust among the Hispanic millennial generation, a coveted demographic.“We have grown to become one of the main sources of information about the trends across all Latin music genres. Our goal is to continue acquiring the newest video clips, interviewing the most famous artists, and covering the most popular events. And we are planning more activities on social media,” stated Luis Jairala, host, producer and manager of Ultra Fiesta. Recently, Jairala sat down with Thalía, an internationally renowned actress and singer, to talk about her latest album titled Latina and her relationships with fans. The Mexican celebrity invited emerging artists to participate in her record, featuring Colombian singer Maluma. Their duet single Desde Esa Noche music video is on rotation in Ultra Fiesta, as well as the one-on-one interview.Ultra Fiesta is using live television events and social media to drive its footprint in the U.S. Latin Music industry and spark high levels of audience involvement, enhancing its brand image. Reaching young Latinos across platforms is about understanding their passions and unique consumption habits. As a result, the network’s first-ever #UltraFiestaTV Twitter party on May 4th was a resounding success.During the one-hour-long chat, hosted by influencer bloggers and the famed Regional Mexican artist Luis Coronel, Ultra Fiesta’s Twitter page @UltraFiesta increased significantly its follower base. The conversation’s #UltraFiestaTV hashtag drew 8.2 million impressions, a positive sign of the audience engagement. On Facebook, Ultra Fiesta’s official page has received more than 33,500 likes.

Diario de Hoy

viernes, 27 de septiembre de 2024

Image

Alonso Aguilar de Amazon: Estrenaremos Cada minuto cuenta primera serie hecha con virtual production sobre terremoto de 1985

Image
MERCADO Y NEGOCIOS

• NAB Show New York 2024 centrará conversación en IA, producción en vivo y la economía creativa sdfd sdfdsf sdf sdfsdf sdfdsf

• Crece número de aplicaciones que admiten audio Dante nativo

• Dome Productions moderniza unidades móviles con consolas Artemis de Calrec

• Array of Hope confía en monitores KRK ROKIT 5 para sus producciones

• Venezuela da el primer paso hacia la era 5G con pruebas piloto y oferta pública

Image
AGENDA

• Tercera edición de Expo ISP llega a Ecuador en noviembre próximo

Image
MERCADO Y NEGOCIOS
Image
Image
Image
Calrec Artemis Mobile TV Group
Image
Image
5g
Image
AGENDA
Image
PRODU
Resumen de privacidad

Esta web utiliza cookies para que podamos ofrecerte la mejor experiencia de usuario posible. La información de las cookies se almacena en tu navegador y realiza funciones tales como reconocerte cuando vuelves a nuestra web o ayudar a nuestro equipo a comprender qué secciones de la web encuentras más interesantes y útiles.