In her new role, Farías will be responsible for the overall development of scripted programming for Telemundo Studios
Telemundo Studios announced the promotion of two executives in its management team. Perla Farías has been promoted to senior vice president, Scripted Development. Previously, she was VP of Novela Development at Telemundo. Additionally, Carmen Urbaneja was upped to senior vice president, Scripted Productions, from vice president, Novela Production, Telemundo Studios. These newly created positions are part of Telemundo Studios new senior management structure reporting into Luis Silberwasser, president, Telemundo.Telemundo Studios track record as the number one producer of Spanish-language prime time content in the U.S., has been driven by the vision, creativity and strong leadership of its team. With Perla and Carmens new roles under a new streamlined management structure, Telemundo Studios is now strongly positioned to continue leading in Hispanic media as an innovative producer of original, scripted content for U.S. Hispanics, made by U.S. Hispanics, said Silberwasser.In her new role, Farías will be responsible for the overall development of scripted programming for Telemundo Studios. Farías will play a key role in the green light process and will focus on generating internal ideas and new formats, as well as evaluating external proposals from third parties, with the ultimate goal of creating compelling scripted series that continue to redefine Telemundos primetime line up.As senior vice president, Scripted Productions, Urbaneja will lead the production of scripted projects for Telemundo Studios.
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