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El Clásico on beIN SPORTS averaged more than 1.9 million Total Viewers

Maribel Ramos-Weiner| April 5, 2016

beIN SPORTS announced the network’s ratings following the anticipated El Clásico matchup between LaLiga archrivals, FC Barcelona and Real Madrid, which aired on April 2nd live from the Camp Nou stadium in Barcelona, Spain. According to Nielsen Media Research, the broadcast averaged more than 1.9 million Total Viewers (P2+) across both networks. El Clásico also dominated on social media with the most socially engaged audience on Twitter for all sporting events that day. El Clásico on beIN SPORTS en Español ranks as the #1 soccer telecast YTD across all cable networks regardless of language outperforming telecasts such as Univision Deportes’ Liga MX Super Clásico Guadalajara vs. América and the World Cup Qualifier match México vs. Canada; ESPN2’s World Cup Qualifier match USA vs. Guatemala; and NBCSN’s English Premier League Chelsea vs. Arsenal.The April 2nd telecast of the season’s second installment of El Clásico averaged 1,915,487 Total Viewers (P2+), seeing a 2.2% increase in viewership since the previous match on November 21st, 2015, which averaged 1,874,582 Total Viewers (P2+) across both networks.beIN SPORTS’ broadcast of FC Barcelona vs. Real Madrid was the #2 most social program of the day across all categories, with the most tweeted minute of the game occurring at 4:15 pm ET with 11,000 tweets following Cristiano Ronaldo’s winning goalEl Clásico content featured across beIN SPORTS’ Facebook pages generated over 29.3 million impressions combined and 3.1 million video views with 1.6 million engaged users.

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