Juan Pablo Santos promoted to SVP of Content & Business Development for Imagina US

Imagina US announced that Juan Pablo Santos, who had been acting as the VP of Business Development, has been promoted to senior vice-president of Content & Business Development. In his new role, Santos will be in charge of leading the Content division of one of the leading production companies for the US Hispanic and Latin American markets. Santos will continue the strategy of expanding the company’s successful formats, pushing the development of new projects and potentiating the production in Miami, Los Angeles, Mexico and Colombia. He will also continue to consolidate the digital division of the company, which has shown excellent results in its first months of operations. “Juan Pablo has the talent of combining his creative side with a unique business sense and a great understanding of the market”, said Roger Huguet, CEO of Imagina US. “I hope that in this new phase he continues to demonstrate his leadership and helps Imagina US solidify its standing as a leading content company”. “I am happy to continue being part of Imagina US, a company which I have seen grown extraordinarily fast in the last few years. I am convinced we have and exciting road to travel and we will continue to innovate and produce the best results for our clients”, Santos said.