ENGLISH

Multicultural TV channels still concerned about limited distribution capacity of pay-TV systems

Maribel Ramos-Weiner| June 14, 2013

Panelists Alexander Brown of One World Sports; Glenn Goldsmith of Mediacom; Judi López of NUVOtv, and Diana Mogollón of mun2

The second multicultural TV breakfast-conference panel at The Cable Show 2013 was dedicated to content distribution. The panel included Alexander “Sandy” Brown, President and CEO of One World Sports; Glenn Goldsmith, VP of Programming of Mediacom Communications Corporation; Judi López, Senior VP of Affiliate Distribution and Marketing of NUVOtv; and Diana Mogollón, General Manager of mun2.All panelists agreed that after many years, advertisers and large corporations finally acknowledge the importance of the multicultural market.López of NUVOtv pointed out that the fact that a Hispanic media company such as Univisión had explored the area of English-language programming for Hispanics, validates NUVOtv’s position that Hispanics in the U.S. want to watch culturally-relevant content in English.The panelists also expressed old concerns: the limited distribution capacity pay-TV systems offer Hispanic channels, and the re-broadcast agreements that renew every 36 months, among others.Goldsmith of Mediacom, whose system is only present in secondary Hispanic markets, said that the company is searching for relevant content for these markets, which not always include the traditional channels. Looking ahead, Goldsmith thinks more content will be distributed via OTT (over the top); while Mogollón of mun2 believes there will be more original content produced by new talent and new production companies.

Diario de Hoy

jueves, 7 de noviembre de 2024

Image

Pedro el escamoso: más escamoso que nunca de Caracol Televisión y Disney+ será la primera serie 100% colombiana en llegar al primetime de Univisión

Pedro El Escamoso Protagonistas
Image
UNO

Cantando 2024 arrancó por América TV de Argentina con 20,5% de share

Chiquis Sin Filtro stands out as the #1 show on ViX in the U.S.

El hormiguero arranca su temporada 19 por Antena 3 Internacional

El señor de los cielos 9 llegará a México y LatAm por ViX el 20 de septiembre

PERSONAJE DE LA SEMANA

Conductor Mario Kreutzberger Don Francisco

Premios PRODU Don Francisco
Image
UNO
Image
Image
Image
Image